Our Vision

In the pursuit of equality and power, many women have taken on a more masculine role. In their desire to be strong and independent, many women have shut themselves off from their softness, their sensuality, and the feminine energy that not only makes their lives more pleasurable and fulfilling, it gives them a radiant power—and is what men desire most. They have unwittingly closed down the ability to attract the healthy attention they want—from men and women—without even realizing they have done it.

There is yet another side to this coin. . .

In the pursuit of ‘spiritual awakening,’ and by placing emphasis on ‘being feminine’ and living a harmonious life, many women have cut themselves off from their desires and their ambitions.  This often leads to living a less than courageous life, which is why so many women who are on a personal and spiritual growth path still feel like they have so many gifts inside them. They want to share what they have with the world and make a significant difference, but when they are honest with themselves, they are scared to step out in a larger way out of fear of judgment or overwhelm.

Our world is in desperate need of feminine role models who are courageous enough to speak their truth and live the life they desire.

The Art of Feminine Presence® is a cutting-edge holistic approach to women’s leadership and personal development.  It teaches women to be seen and heard in a way that is powerful and feminine — and supports them in a community of other women who are stepping into this courageous place as well.  Many of the women who attend these trainings are ‘reluctant leaders’ and/or ‘natural born leaders.’  They want to play a bigger game as an empowered woman and inspire others to stop ‘shrinking to fit’ into a society that promotes living a life of status quo and not dreaming too big.

For decades, we have been talking about the lack of women’s presence in the world, and we have made many positive steps towards lifting more women into power. The problem remains that we have not yet adequately questioned the very definition of power itself.

The Art of Feminine Presence® helps us redefine what it is to be an empowered feminine woman, so straight, gay, and transgendered women of all ages and cultures can have the tools to inspire change in their careers and in their communities and not burn themselves out.

Our vision is a world where both the feminine principle and the masculine principle are equally honored and valued – in business, in leadership, in relationships, in society.

When a woman’s feminine essence is disowned or undervalued her life suffers. When a culture devalues ‘the feminine’ it can cause serious challenges — like the environmental, humanitarian, and gender identity crises we face now.

To create a positive world-wide shift, we must learn to amplify our inner strength and ability to not be thrown off our center. To lead a fulfilling, healthy, and passionate life where we create what we want for everyone’s highest good, women must Be Seen, Be heard, and Inspire Change® in a grander way.

This is what we are committed to.



I am in the best space than I have ever been in my life...feeling free, totally empowered in my femininity, and looking forward to more growth and openness.

Alta, Olympia WA

The change I felt after the training was immediate and so profound. The only way I can describe it is that something reconnected within me, something that had been disconnected for so long. I found myself more patient with my kids and more motivated. I feel like I'm being noticed more too, though I didn't really feel like I was not noticed before.

Tracy, Fort Collins CO

I have gotten sooooo much out of this work. What I love the most is that it an experiential process, not an intellectual one like the 20 years of personal growth work I have done. Don’t get me wrong, I got a ton out of the past work I have done, but this work takes it to another level! A very deep and personal level.

Laurie, Lafayette CO

The Body of Work


The classes/intensives consist of 3 main components, which are described below.


1) The 44 Practices

There are 44 unique practices. In each class you will explore and embody one of them. In a 1-day or weekend intensive, there will be time to explore and embody a lot more. The practices include:

    • Physical movements that cultivate feminine energy and authentic confidence to use in personal and professional contexts.
    • Body awareness practices that help women ‘be at home’ in their bodies—no matter what stress or conflict is occurring around them.
    • Energetic practices that spark an instant expansion of a woman’s personal presence, radiance, trustworthiness, and credibility
    • Deep questioning of how we relate to our femininity, sensuality, and sexuality, so we can create the relationships we want and repel those we don’t want.
    • Ways to master your fear so it doesn’t stop you from what your heart is calling you to Be, Say or Do.


2) The Feminine Presence Meditation™

This meditative movement practice supports you:

  • To embody your feminine essence and increase your personal magnetism.
  • To follow the pleasure and joy inside your body — and therefore your life.
  • To heal the split between the energy of your heart and your sexuality so you naturally make healthier choices in relationships and are more fed by both of these power centers.
  • To let go and surrender into living a more expanded and joyful life: trust and follow the energy that wants to move you.
  • To not let self-consciousness and fear stop you, and to not let performer-consciousness drain you by always feeling you need to be ‘on.’ This promotes deep rest at the same time as being deeply invigorating.
  • To reach profound ecstatic states of love in a short period.


3) Safe witnessing and candid feedback

A powerful, feminine woman is comfortable with attention directed towards her. Many women are starving for healthy attention. Many of the practices are witnessed by another woman or the entire group in a safe and supportive way. This is often the only way a woman can receive honest, valuable feedback as to how she is perceived. This can challenge some women at first, but once they are shown ways to easily let go of self-consciousness, it is the most healing and empowering part of the class.


These 3 components (the 44 practices, the Feminine Presence Meditation™, and safe witnessing) are contained inside a women’s circle. Each circle usually consists of 5 to 10 women.

Find out more about the Weekend Intensives and Teacher Training, or see our events schedule:

The Creators

Rachael Jayne Groover

Rachael Jayne Groover is the author of the best-selling book “Powerful and Feminine: How to Increase your Magnetic Presence and Attract the Attention You Want.” 
She is the creator of Art of Feminine Presence™ classes and trainings that are offered worldwide, by herself and over 200 certified teachers working with her.

Datta Groover

Datta Groover is a master in the area of intimate relationships and understanding the dance between the masculine and the feminine.  He is an author, speaker, and creator of the Authentic Speaker Academy® as well as supporting Rachael Jayne in teaching Art of Feminine Presence®.